| Inbound travel intent trends to Indonesia for the next 30 days | ||||
| Country | Avg. age | Avg. budget | Avg. LOS | Avg. ADR |
| Australia | 27 | $1,233 | 9 | $132 |
| China | 28 | $856 | 7 | $130 |
| France | 27 | $839 | 9 | $96 |
| Germany | 28 | $2,363 | 9 | $278 |
| India | 28 | $402 | 9 | $47 |
| Italy | 27 | $876 | 9 | $102 |
| Japan | 28 | $1,687 | 9 | $194 |
| Russia | 27 | $1,057 | 8 | $125 |
| Singapore | 27 | $1,322 | 9 | $146 |
| South Korea | 27 | $929 | 9 | $107 |
| Spain | 28 | $1,906 | 9 | $222 |
| UAE | 28 | $1,685 | 9 | $196 |
| UK | 28 | $2,234 | 11 | $203 |
| US | 28 | $2,315 | 11 | $204 |
| Inbound travel intent trends to Indonesia for the next 31 to 90 days | ||||
| Country | Avg. age | Avg. budget | Avg. LOS | Avg. ADR |
| Australia | 36 | $1,251 | 10 | $131 |
| China | 36 | $888 | 7 | $136 |
| France | 36 | $857 | 9 | $100 |
| Germany | 35 | $2,476 | 9 | $288 |
| India | 35 | $409 | 8 | $50 |
| Italy | 36 | $931 | 8 | $111 |
| Japan | 36 | $1,718 | 9 | $199 |
| Russia | 36 | $1,078 | 8 | $128 |
| Singapore | 36 | $1,380 | 9 | $157 |
| South Korea | 36 | $944 | 9 | $110 |
| Spain | 36 | $1,934 | 9 | $224 |
| UAE | 36 | $1,733 | 9 | $202 |
| UK | 37 | $2,331 | 11 | $211 |
| US | 36 | $2,376 | 11 | $207 |
- Date of Analysis: May 13, 2023
- Analysis Period: May 6, 2023 to May 13, 2023
In this article, we will delve into the future travel trends to Indonesia based on the inbound travel intent data collected in the past seven days. This analysis provides valuable insights into the changes in traveler behavior, budget, length of stay (LOS), and average daily rate (ADR) for the next 30 days and the following 31 to 90 days.
Travel Intent Trends for the Next 30 Days
Looking ahead to the next 30 days, we can observe several intriguing trends in the inbound travel intent to Indonesia. The average age of travelers remains relatively consistent across markets, indicating a broad demographic range of visitors. The average budget varies, with Germany having the highest average budget of $2,363, and India having the lowest at $402. The length of stay (LOS) averages around 9 days, allowing travelers ample time to explore the wonders of Indonesia. The average daily rate (ADR) ranges from $47 to $278, with Germany having the highest ADR.
Travel Intent Trends for the Following 31 to 90 Days
Looking further ahead, from 31 to 90 days, we observe a similar pattern in travel intent trends to Indonesia. The average age of travelers remains consistent with the previous period, ensuring a mix of experienced and younger explorers. The average budget shows slight variations, with Germany having the highest average budget of $2,476, and India having the lowest at $409. The length of stay (LOS) remains stable at around 9 days, offering visitors an immersive experience in Indonesia. The average daily rate (ADR) ranges from $50 to $288, with Germany continuing to have the highest ADR.
Comparison and Trends Analysis
Comparing the two periods, we can observe some notable changes and trends. Across both periods, the average age and length of stay remain relatively consistent, indicating a stable target demographic and a preference for moderate-length vacations. However, there are some fluctuations in average budgets and ADR.
For the next 30 days, there is a slight decrease in average budgets compared to the following 31 to 90 days. This may indicate that travelers in the near future are slightly more budget-conscious. Additionally, there is a variation in ADR, with some markets experiencing higher rates for the next 30 days.
On the other hand, the following 31 to 90 days show a slightly higher average budget and ADR. This may suggest a willingness among travelers to spend more during this period, potentially due to seasonal factors or increased market confidence.
Conclusion and Stay Updated
Based on the inbound travel intent data, Indonesia continues to attract visitors from various markets, promising a vibrant and diverse tourism landscape. To capitalize on these travel trends and make informed marketing decisions, it is crucial for hotels and resorts in Indonesia to stay updated with the latest market insights.
For data-driven Indonesia hotel marketing tips and to stay informed about the changing market dynamics, we recommend following our market updates on LinkedIn or subscribing to our weekly email updates sent out every Monday. By staying ahead of the curve, businesses in Indonesia can enhance their marketing strategies and effectively cater to the evolving needs of travelers, ensuring a successful and thriving tourism industry in this captivating destination.