Indonesia Weekly Predictive Market Insights and Inbound Travel Trend Forecast, June 2023

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Inbound travel intent trends to Indonesia for the next 30 days
CountryAvg. ageAvg. budgetAvg. LOSAvg. ADR
South Korea28$9309$107
Inbound travel intent trends to Indonesia for the next 31 to 90 days
CountryAvg. ageAvg. budgetAvg. LOSAvg. ADR
South Korea37$9659$111
  • Date of Analysis: June 18, 2023
  • Analysis Period: June 11, 2023, to June 18, 2023

As travel resumes and wanderlust reignites, it is essential to stay informed about the latest travel trends. In this article, we will delve into the inbound travel intent trends for Indonesia over the next 30 days, as well as the subsequent 31 to 90 days. The data is based on the most recent analysis conducted in the past seven days, providing valuable insights for the Indonesian tourism industry.

Travel Intent Trends for the Next 30 Days

Looking ahead to the next 30 days, Indonesia remains an attractive destination for travelers from around the world. The average age of visitors is around 27 to 28 years, indicating a mix of young and adventurous travelers. With an average budget ranging from $847 to $2,279, visitors have diverse spending capabilities and preferences.

The average length of stay (LOS) for these travelers is approximately 8 to 12 days, allowing them ample time to explore the breathtaking landscapes, immerse themselves in the vibrant culture, and indulge in the country’s culinary delights. The average daily rate (ADR) for accommodations ranges from $96 to $213, offering a wide range of options to suit different budgets and preferences.

Travel Intent Trends for the Following 31 to 90 Days

Shifting our focus to the period of 31 to 90 days, the travel intent trends for Indonesia remain consistent. The average age of travelers stays relatively stable, with an average budget ranging from $846 to $2,451. This indicates that Indonesia continues to attract a diverse range of visitors, from budget-conscious travelers to those seeking more luxurious experiences.

The average length of stay (LOS) remains consistent at around 8 to 11 days, providing ample time for travelers to immerse themselves in the beauty and diversity of the Indonesian archipelago. The average daily rate (ADR) for accommodations ranges from $97 to $223, reflecting the wide variety of options available to cater to different traveler preferences and budgets.

Comparison and Trends Analysis

Comparing the two periods, we can observe some interesting changes and trends. Across both periods, the average age and length of stay remain relatively consistent, indicating a stable target demographic and a preference for longer vacations in Indonesia.

However, there are slight variations in average budgets and ADRs. For the next 30 days, the average budgets and ADRs vary across markets, reflecting different spending patterns and accommodation preferences of travelers. Visitors from Germany, the United Kingdom, and the United States have higher average budgets and ADRs, suggesting a demand for upscale experiences during this period.

Looking ahead to the following 31 to 90 days, the average budgets and ADRs remain consistent, indicating sustained demand for quality experiences among travelers. This demonstrates Indonesia’s ability to cater to a wide range of budgets, from budget-conscious to more affluent travelers, ensuring a diverse and thriving tourism industry.

Stay Updated with Market Insights

To make informed marketing decisions and leverage these travel trends, it is crucial for hotels and resorts in Indonesia to stay updated with the latest market insights. By following market updates on LinkedIn or subscribing to weekly email updates, businesses can gain valuable knowledge and adapt their strategies accordingly.

For data-driven Indonesia hotel marketing tips and to stay informed about evolving market dynamics, we encourage you to check out our comprehensive resources. By leveraging the power of data and staying connected to market trends, businesses in Indonesia can effectively cater to the changing needs and preferences of travelers, ensuring a successful and sustainable tourism industry.

Remember to stay informed, adapt your strategies, and embrace the exciting future of travel in Indonesia.