| Inbound travel intent trends to Vietnam for the next 30 days | ||||
| Country | Avg. age | Avg. budget | Avg. LOS | Avg. ADR |
| Australia | 28 | $1,298 | 10 | $135 |
| China | 27 | $909 | 7 | $138 |
| France | 28 | $897 | 8 | $106 |
| Germany | 27 | $2,556 | 8 | $308 |
| India | 27 | $426 | 9 | $49 |
| Italy | 28 | $963 | 9 | $112 |
| Japan | 27 | $1,779 | 8 | $210 |
| Russia | 27 | $1,125 | 9 | $129 |
| Singapore | 28 | $1,422 | 9 | $159 |
| South Korea | 28 | $992 | 9 | $116 |
| Spain | 27 | $2,006 | 8 | $237 |
| UAE | 28 | $1,790 | 9 | $209 |
| UK | 28 | $2,353 | 11 | $213 |
| US | 28 | $2,424 | 11 | $211 |
| Inbound travel intent trends to Vietnam for the next 31 to 90 days | ||||
| Country | Avg. age | Avg. budget | Avg. LOS | Avg. ADR |
| Australia | 35 | $1,358 | 9 | $143 |
| China | 36 | $953 | 7 | $143 |
| France | 36 | $923 | 8 | $109 |
| Germany | 37 | $2,649 | 9 | $309 |
| India | 36 | $438 | 8 | $52 |
| Italy | 36 | $983 | 9 | $114 |
| Japan | 36 | $1,849 | 8 | $222 |
| Russia | 36 | $1,179 | 9 | $139 |
| Singapore | 36 | $1,440 | 9 | $156 |
| South Korea | 36 | $1,030 | 8 | $122 |
| Spain | 36 | $2,104 | 9 | $246 |
| UAE | 36 | $1,854 | 9 | $218 |
| UK | 37 | $2,503 | 11 | $228 |
| US | 36 | $2,553 | 12 | $218 |
- Date of Analysis: June 18, 2023
- Analysis Period: June 11, 2023, to June 18, 2023
In this article, we will explore the inbound travel intent trends to Vietnam for the next 30 days as well as the following 31 to 90 days. Based on the latest data collected in the past seven days, we will provide valuable market insights and travel forecasts for Vietnam.
Travel Intent Trends for the Next 30 Days
Looking ahead to the next 30 days, Vietnam continues to be a popular destination for travelers from various countries. The average age of visitors is relatively young, with an average budget ranging from $909 to $2,424. This indicates a diverse range of tourists, from budget-conscious travelers to those seeking more luxurious experiences. The average length of stay (LOS) is around 8 to 11 days, providing ample time for visitors to explore the country’s rich culture, stunning landscapes, and vibrant cities. The average daily rate (ADR) ranges from $106 to $237, reflecting the different accommodation options available to cater to varying traveler preferences.
Travel Intent Trends for the Following 31 to 90 Days
Shifting our focus to the following 31 to 90 days, the travel intent trends for Vietnam remain consistent. The average age of travelers remains stable, ensuring a diverse range of visitors. The average budget varies from $923 to $2,649, indicating the presence of both budget-conscious and high-spending travelers. The average length of stay (LOS) remains consistent at around 9 to 11 days, allowing visitors to immerse themselves in the country’s rich heritage and natural beauty. The average daily rate (ADR) ranges from $109 to $246, reflecting the wide range of accommodation options available in Vietnam.
Comparison and Trends Analysis
Comparing the two periods, we can observe interesting changes and trends. Across both periods, the average age and length of stay remain relatively consistent, indicating a stable target demographic and a preference for longer vacations in Vietnam. However, there are variations in average budgets and ADRs.
For the next 30 days, the average budgets and ADRs vary across markets, reflecting different spending patterns and accommodation preferences of travelers. Visitors from Spain and the United States have the highest average budgets and ADRs, indicating a demand for higher-end experiences in Vietnam during this period.
Looking ahead to the following 31 to 90 days, the average budgets and ADRs remain consistent, suggesting sustained demand for quality experiences among travelers. This indicates that Vietnam continues to attract visitors with varying budgets and offers a wide range of accommodation options to cater to their preferences.
Conclusion and Stay Updated
Based on the inbound travel intent data, Vietnam remains a popular destination for travelers seeking diverse experiences, rich cultural heritage, and beautiful landscapes. To make informed marketing decisions and leverage these travel trends, it is crucial for hotels and resorts in Vietnam to stay updated with the latest market insights.
For data-driven Vietnam hotel marketing tips and to stay informed about the evolving market dynamics, we encourage you to follow our market updates on LinkedIn or subscribe to our weekly email updates sent out every Monday. By staying informed and adapting strategies accordingly, businesses in Vietnam can effectively cater to the changing needs and preferences of travelers, ensuring a thriving and successful tourism industry in this captivating destination.